The business builders of Result, led by CEO Ola Ahlvarsson, have formed a new media group by consolidating their interests in Spray, Passagen, Bidster and SIME within Keynote Media (Nasdaq OMX: KEY). Keynote also operates Nöjesguiden (Sweden’s oldest and largest entertainment magazine), Rodeo (a leading fashion magazine), Sellbranch (a sales house for web and mobile advertising), and a number of entertainment services.