To participate in the Turkish Airlines pitch, our friends at BeZoone, a terrific interactive agency in Istanbul founded by Result's partner Bülent Boytorun, had to find documents that were hidden all over the internet.
It seems that they've found all the bits and pieces, and they have started a blog documenting everything. It's obvious that they aren't sharing everything yet, so it’ll be interesting to see how this develops over the coming weeks.
Datarati & Googlenomics - a sneak peak under Google's hood (and a future direction for new business models?)10 June 2009
One of the big paradoxes of our times is in the fact that the more data we aggregate, the less we (seem to) do with it. Not so, however, at Google.